With the shutdown of movie theaters during this time of self-quarantine, moviegoers have been left wondering, what’s next?
Well, in a move like no other, NBCUniversal has pledged to make a whole host of its titles currently in theaters available for home viewing.
Universal Pictures have announced that their movie “The Invisible Man,” and their brand new release “The Hunt,” along with Focus Features’ new effort “Emma,” will all be available on VOD (Video On Demand) platforms, and could be up and running by this Friday. They will be available in 48-hour viewing windows and will be priced at $19.99.
When it comes to the release of the Universal and DreamWorks Animation movie “Trolls World Tour,” this will now be released on Easter weekend this April 10thinstead of its original rollout date of April 20th.
Jeff Shell, CEO of NBCUniversal said in a statement on Monday: “Universal Pictures has a broad and diverse range of movies with 2020 being no exception. Rather than delaying these films or releasing them into a challenged distribution landscape, we wanted to provide an option for people to view these titles in the home that is both accessible and affordable,” adding: “We hope and believe that people will still go to the movies in theaters where available, but we understand that for people in different areas of the world that is increasingly becoming less possible.”
This has to be music to the ears of the box offices throughout the US. They took a major hit over the weekend due to the Coronavirus outbreak when theaters throughout the States began shutting down and limiting their audience capacities to 50% of their normal rate.
With regards to other Universal titles, well, they have yet to be made, but when both Los Angeles and New York announced the shuttering of all non-essential public spaces on Sunday night you can’t but feel that this use of streaming brand new movies will become the norm for a while to come.