Once again, there’s a hefty dose of dramatic buzz over the 2016 Presidential election cycle; and the time to cast a vote is drawing near.
While politics and the music industry can be seen as to two separate worlds, the music industry is stepping up it’s game with its involvement in the voting process.
A number of known artists have teamed up with an exclusive non-partisan civic engagement organization known as HeadCount.
Founded in 2004, HeadCount aims to reach young adults through voter registration drives set up at select concert settings in the hopes of encouraging them to participate in the election. Via HeadCount’s official site, number one on its list of organizational objectives is to “inspire participation in democracy through the power of music.”
An excerpt from their HeadCount’s mission statement notes, “We reach young people and music fans where they already are – at concerts and online – to inform and empower. Our message is not about what party you support or where you land on an issue. It’s that you must speak to be heard.”
Artists affiliated include Kings of Leon, Wilco, The Black Keys, Pearl Jam, Dave Matthews Band,
The National, Vampire Weekend, and My Morning Jacket. With the addition of experimental pop group Animal Collective and Los Angeles-based rock duo Best Coast, we can see that there are more and more prominent artists signing up for the movement all the time.
“We are stoked to be working with HeadCount on our upcoming tour!” Best Coast said in a statement to MusicTimes.com. “It is super important to us to spread awareness on the upcoming presidential election and give our fans the opportunity to register to vote at our shows.”
Among the board of directors includes musicians such as bassist Marc Brownstein of The Disco Biscuits, vocalist and founding member John McCrea of CAKE, and independent music promoter Peter Shapiro.
Photo: Tom Andrew